Privacy Policy

LAST UPDATED: 04.12.2023

 

CONTENT

1. Introduction
2. Collected Data
    2.1 Collected Data Account Registration
    2.2 Collected Data in relation with Websites in general
    2.3 Collected Data in relation with Motohub Website
    2.4 Data Collection: App
        2.4.1 Collection and storage of App usage data
        2.4.2 App Performance Data
    2.5 Collected Data: Rider Feature
    2.6 Collection of weather data from other sources (information according to Art 14 GDPR)
    2.7 Collected Data: Navigation Feature
    2.8 Sharing of personal data with other users – real time route sharing
    2.9 Collection of traffic data from other sources (information according to Art 14 GDPR)
    2.10 Collected Data: Mobility Feature
    2.11 Cookies
    2.12 Collected Data: Events / Consumer Activations
    2.13 Collected Data: Purchase of Physical Products in a Web Shop
    2.14 Collected Data: Marketing Communication
    2.15 Collected Data: Requests and Contact
    2.16 Collected Data: Bike
3. Recipient Categories
4. Automated individual decision making
5. Data Retention
6. Data Security
7. Your rights
    7.1 Revocation of your consent to data processing
    7.2 Right to object to data processing in specific cases and to direct advertising
    7.3 Right to file a complaint with the competent supervisory authority
    7.4 Information, erasure and rectification
    7.5 Right to data portability
    7.6 Right to restriction of processing
8. Contact
9. Specific data protection regulations for certain countries
    9.1 California
    9.2 Australia

1. INTRODUCTION

This Privacy Policy (“Policy”) informs you on how the company of the Pierer Industrie AG Group that acts as controller (“Controller”, “we”, “us”, “our”) collects and processes personal data about you (“Personal Data”, “Data”) when you use and/or visit any digital property (“Digital Property”) including but not limited to the KTMconnect, Ride Husqvarna and GasGas App (each an “App”) or one of our websites (“Website”), buy products, attend or participate in one of our events or participate in a promotion.


The Controller is the entity that is named in the imprint of the visited Digital Property respectively, if the use of the Digital Property requires a registration, the respective entity of the Pierer Industry Group which operates the respective Digital Property. We respect and protect the privacy of all our Digital Property users (and adhere strictly to the regulations under data protection law in the jurisdiction where you are located. Personal data will be collected only to the extent required. Under no circumstances will the personal data stored be sold.

 

2. COLLECTED DATA

2.1 COLLECTED DATA ACCOUNT REGISTRATION

When registering an account with Pierer Industrie AG, Edisonstraße 1, 4600 Wels, Austria, you have to provide an email address and password in order to use specific Digital Properties. The mandatory data requested during registration must be provided in full. Otherwise, we will refuse registration. We process your Personal Data in order to take steps at your request prior to entering into a contract and/or for the performance of the corresponding contract (Art 6 para 1 lit b GDPR).


When you use the Digital Properties with your account, we will furthermore store in your account the Personal Data which the respective Controller collects according to this Policy. These Personal Data will be processed based on our legitimate interests and/or on the basis of legitimate interests of third parties (Art 6 para 1 lit f GDPR). We have an interest in transmitting Personal Data within the Pierer Industry Group for internal administrative purposes. Your interest in confidentiality recedes.

2.2 COLLECTED DATA IN RELATION WITH WEBSITES IN GENERAL

When you visit one of our Websites, the following electronic communication metadata is processed and then stored in anonymized form:

  • Browsertype,
  • Operating System,
  • Country,
  • Date,
  • Time and duration of access,
  • IP address and pages visited on our website including entry and exit pages,


This data may be evaluated anonymously for statistical purposes.


These Personal Data will be processed based on our legitimate interests and/or on the basis of legitimate interests of third parties (Art 6 para 1 lit f GDPR). We have an interest in processing this Data in order to be able to provide the Websites. Your interest in confidentiality recedes.

 

2.3 COLLECTED DATA IN RELATION WITH MOTOHUB WEBSITE

We process mandatory data (your first and last name, your email address) for the fulfilment of our contractual obligations (Art 6 para 1 lit b GDPR), namely the fulfilment of the usage contract of the platform accessible under www.motohub.io (“Motohub”). Not providing your data would have the consequence that we would not be able to fulfil our contractual obligations. By submitting non-mandatory data (e.g. sex, phone number, country, ZIP code, address, language, height, weight, weight equipment road, weight equipment offroad) you request additional parts of the service. Therefore, if you provide us with non-mandatory data, we use it for the fulfilment of our contractual obligations to provide you with those requested services.

 

When Motohub is used, the following electronic communication metadata is stored in anonymized form:

  • Browsertype,
  • Operating System,
  • Country,
  • Date,
  • Time and duration of access,
  • IP address and pages visited on our website including entry and exit pages,
  • Data, that you enter via our contact form


This data may be evaluated anonymously for statistical purposes.

2.4 DATA COLLECTION: APP

We process mandatory data (your email address, your first and last name) for the fulfilment of our contractual obligations (Art 6 para 1 lit b GDPR), namely the fulfilment of the usage contract of this App. We process not mandatory data (gender, profile picture, nickname, rider number, skill level, body weight, gear weight, preferred dealer, owned motorcycles, your individual engine and suspension settings) based on your consent (Art 6 para 1 lit a GDPR).


2.4.1 COLLECTION AND STORAGE OF APP USAGE DATA

When the App is used, the following electronic communication metadata is stored in anonymised form: IP address, date and time of access, ID of the feature used, errors happening in the App, date and time of App errors. The data can be evaluated anonymously for statistical purposes.


Data provided by you will be processed by us for the purpose of contract fulfilment, for example for the implementation of a competition or other features of the App (cf. Art 6 para 1 lit b GDPR), to process your enquiries, notify you of changes or improvements of products or services which could affect you or to fulfil other legal obligations (cf. Art 6 para 1 lit c GDPR) and for the purpose of legitimate interests of our company or on the basis of legitimate interests of third parties (Art 6 para 1 lit f GDPR). The App publisher has an interest in the technically error-free display and optimisation of its App. As part of the required balancing of interests, we have weighed up your interest in confidentiality against our interests in providing the App. Your interest in confidentiality recedes. Otherwise, we would not be able to provide you with the respective App.

 

2.4.2 APP PERFORMANCE DATA

The information below is required for the App to run. The App automatically collects and caches information about unexpected App behaviour, especially crashes. At certain times this data is automatically synchronised with the Firebase back-end service in California, USA. It also collects statistics on App usage. This allows to improve the App with future releases.


This data is collected in case of unexpected behaviour:

  • IP-address of the device (anonymised)
  • Information about the device, such as: device ID, model and device type, name and version of the operating system, settings and language of the device
  • Version and functionality of the App
  • Crash stack traces
  • Time of failure


This data is collected for App performance:

  • IP-address of the device (anonymised)
  • Timestamp
  • Motorcycle article ID
  • Error code (on failed interaction),
  • VIN
  • User interaction with App

 

This data is not merged with other data sources.


The collection of this data is based on Art 6 para 1 lit f GDPR. The App publisher has an interest in the technically error-free display and optimisation of its App. As part of the required balancing of interests, we have weighed up your interest in confidentiality against our interests in providing the App. Your interest in confidentiality recedes. Otherwise, we would not be able to provide you with the respective App.

 

2.5 COLLECTED DATA: RIDER FEATURE

We process mandatory data (nickname) for the fulfilment of our contractual obligations (Art 6 para 1 lit b GDPR). Not providing your data would have the consequence that we would not be able to fulfil our contractual obligations.


Non-mandatory data is not necessary for the use of the basic functionalities of the Rider. By submitting non-mandatory data, you request additional parts of the service. Therefore, if you provide us with non-mandatory data as listed below, we use it for the fulfilment of our contractual obligations to provide you with the Rider functionalities:


Profile Information

  • Profile picture


Activity data

  • Date
  • Time
  • GPS Position data
  • Acceleration
  • Run hours
  • Speed
  • Engine speed
  • Throttle position
  • Gear position
  • Water temperature
  • Atmospheric pressure
  • Ignition timing
  • Engine mapping
  • Traction control mode
  • Mapswitch mode
  • Information about technical malfunctions of different sensors (crank sensor, fuel pump, rollover sensor, throttle position sensor, etc).

 

Location data

  • We process your geo location data when you use the services of KTMconnect, Ride Husqvarna and GasGas Rider and you have manually activated the logging function on your motorcycle or have set the KTMconnect Ride Husqvarna and GasGas Rider on automated logging. If you do not log your rides, we do not track your location. You can disable tracking at any time if you do not activate the manual logging function on your motorcycle or turn off the automated logging in KTMconnect, Ride Husqvarna and GasGas Rider. We will then not track your location, but in this case, the data analysis function of KTMconnect, Ride Husqvarna and GasGas Rider will not work.

 

Content You Share with us

  • Track setup data
  • Pictures uploaded by you

 

Session data

  • Motorcycle used for the ride
  • Notes

 

If you do not want to provide activity data, do not connect the App with the CCU (Central Communication Unit) of your motorcycle. Please note, that if you do not provide activity data, the data analysis function of KTMconnect, Ride Husqvarna and GasGas Rider will not work.


The processing of this data is based on the fulfilment of our contractual obligations to provide you with the Rider functionalities.


In addition, we further process your data listed above for the purpose of legitimate interests of our company or on the basis of legitimate interests of third parties (Art 6 para 1 lit f GDPR), namely:

  • for the purpose of asserting and defending any legal claims,
  • to prevent cases of abuse and to block user accounts that violate the terms of use of the KTMconnect, Ride Husqvarna and GasGas Rider and
  • for anonymizing data collected in the KTM connect App and any additional Feature in the App that you might be using so that this anonymized data can be used by us and third parties (e.g. other PIERER Industrie group companies, suppliers, research institutions) for statistical evaluations to better understand how customers use our motorcycles, market research purposes and the improvement of our products. Once the data is anonymised it is no longer considered personal data relating to you. As part of the required balancing of interests, we have weighed up your interest in confidentiality against our interests in providing the Rider Feature. Your interest in confidentiality recedes. Otherwise, we would not be able to provide you with the Rider Feature.

 

Data analysis
The following analyses, among others, are performed with your data:


Lap evaluation
The lap is analysed in terms of length, speed and driving behaviour. The analysed data is then displayed in various graphics. You will get information about the lap time, average speed, maximum and minimum speed, number of laps, lap distance, total distance driven, number of corners, average and sharpest corner, total duration, track segment, G-forces, engine speeds, throttle positions, gears, water temperature etc.


Jumping behaviour
In addition to the laps themselves, the jumps are also analysed. This means that, for example, the total air time, the jump distance and height, the speed the number of jumps and the longest jump can be displayed.


Recommendations
Based on the above analyses, KTMconnect, Ride Husqvarna and GasGas Rider gives you recommendations to improve your lap times and riding style. KTMconnect, Ride Husqvarna and GasGas Rider analyses your riding behaviour and shows which parts of the route were driven particularly efficiently and which were not. In addition, KTMconnect, Ride Husqvarna and GasGas Rider gives you tips on how you can improve your speed, riding style, etc.


Targets
The App can set targets for you to be reached like motorcycle seat time in a particular time period and can give you different target statuses.


Legal basis of data transfer and data analysis: If you provide us with activity, heartrate, location and track setup data, the processing of this data is based on the fulfilment of our contractual obligations to provide you with the Rider functionalities.

 

2.6 COLLECTION OF WEATHER DATA FROM OTHER SOURCES (INFORMATION ACCORDING TO ART 14 GDPR)

If you enable location tracking you request additional parts of the service. Therefore, the processing of this data is based on the fulfilment of our contractual obligations to provide you with the Rider functionalities.


We will collect the weather data below from that location on the day of your ride and link it to your track drives. We may receive data not directly from you but from the following sources:

data or data categories

Source

Publicly available

purpose

Weather data

NZN Labs, Inc

Yes

Enrich your track data with weather data from the date and location of your ride


2.7 COLLECTED DATA: NAVIGATION FEATURE

KTMconnect, Ride Husqvarna and GasGas Navigation is a navigation feature, which can show you the best route from one point to the next. We would like to point out that there are three different types of the Navigation Feature:

  • Basic free
  • Basic for one-time payment
  • Premium subscription


These different types of the Navigation Feature have different functionalities.The Basic versions (free and one-time-payment) are bound to the VIN. Therefore, you can only use them for one bike. The Premium subscription is independent from the VIN, but is bound to the mobile phone and can be used for several vehicles.


When you activate the Navigation Feature the following data will be processed as described below, depending on the package purchased. Please note, that if you activate or purchase the Basic free or Basic one-time-payment version you will be granted a two-week trial period for the Premium version of the Feature. This therefore means that during the first two weeks different data will be processed from you than afterwards (see below).

 

Basic versions (free and one-time-payment)


Bike Information

  • VIN Number (mandatory)


Location data

  • Geo location (mandatory)


Mobile Device Information

  • Mobile Device Unique Identifier (UUID)


Premium version (subscription)


Profile Information

  • IP address of your mobile phone (mandatory)


Location data

  • Geo location (mandatory)


We process your data for the fulfilment of our contractual obligations (Art 6 para 1 lit b GDPR), namely the fulfilment of the usage contract of this App. Not providing your data would have the consequence that we would not be able to fulfil our contractual obligations.

 


2.8 SHARING OF PERSONAL DATA WITH OTHER USERS – REAL TIME ROUTE SHARING

This chapter only applies to you if you have the premium version of the KTMconnect, Ride Husqvarna and GasGas Navigation. With real time route sharing you can share your current location and your currently planned route with others by sharing the link created in the App with the desired persons. The following data will then be shared:

  • Current location
  • Computed time of arrival
  • Remaining distance to the destination
  • Textual representation of destination


This data will be updated every 30 seconds and can be seen by those to whom you send the link, which means that KTMconnect, Ride Husqvarna and GasGas user but also other people can open the link. Please note that the link can also be passed on by these persons and therefore be careful to whom you send the link. The link expires as soon as the trip is completed, the driver cancels the navigation or the App is closed.


We process your data for the fulfilment of our contractual obligations (Art 6 para 1 lit b GDPR), namely the fulfilment of the usage contract of this App. Not providing your data would have the consequence that we would not be able to fulfil our contractual obligations.

 

2.9 COLLECTION OF TRAFFIC DATA FROM OTHER SOURCES (INFORMATION ACCORDING TO ART 14 GDPR)

If you have purchased the Premium Package, you will receive the latest traffic data. To provide this feature, we collect the traffic data of your current environment. We may receive data not directly from you but from the following sources:

Data or data categories

Source

Publicly available

purpose

Traffic data

HERE Service

No

to inform you about the current traffic situation


2.10 COLLECTED DATA: MOBILITY FEATURE

KTMconnect, Ride Husqvarna and GasGas Mobility Service is a roadside assistance that helps you in the event of a breakdown. Thanks to a dense and professional assistance network, breakdowns are no longer a headache – the KTM Assistance Center, which is operated by ARC Europe (for further information see point 3.2 below) is on hand 24 hours a day, seven days a week, 365 days a year, throughout Europe. For the exact functionality of this feature, please read the Terms of Use.


The following data will be collected, stored, analysed or otherwise processed as described below:


Profile Information

  • Name / Surname (not mandatory)
  • E-Mail address (not mandatory)
  • Phone number (mandatory)


Bike Information

  • Plate (not mandatory)
  • VIN number or date of delivery of the motorcycle or date of the last service (in case the VIN cannot be found in the VIN Database and the motorcycle is not older than 14 days) (mandatory)
  • Type (mandatory)
  • Model (mandatory)


Incident Information

  • Information about what happened (mandatory)
  • Description of the incident (not mandatory)


Location data

  • Geo location, (if you use the App, it will automatically be inserted in your request form but you can change your location if you want to) (mandatory)
  • Comment on location (not mandatory)

 

Further data in roadside incident cases
In a roadside incident case, it is possible that you will need to provide further data to third parties like local breakdown services that is necessary for the processing of the request. This could include, for example data such as private address, nationality, gender, breakdown address, credit card or bank details, hotel booking information, data/place of birth, data concerning personal document (ID, passport etc.) which are necessary for the booking of hotels, the towing of your vehicle, your transport or other services you need. However, we do not receive and therefore do not process this data ourselves, which you may entrust to third parties or processors. However, this does not preclude processing by these third parties or processors on our behalf if they receive any of the aforementioned data from you. In special circumstances, this data may also be given to Pierer Industries AG. This could be, for example, if the costs for the corresponding service are particularly high or there are other complications in the processing.


Some data categories are mandatory in order to use the App and its feature as intended (see above), while others are not. We process mandatory data for the fulfilment of our contractual obligations (Art 6 para 1 lit b GDPR), namely the fulfilment of the usage contract for the use of the "KTMconnect, Ride Husqvarna and GasGas Mobility Service", and as necessary for this service specifically requested by you. Not providing your data would have the consequence that we would not be able to fulfil our contractual obligations. We process the not mandatory data based on your consent (Art 6 para 1 lit a GDPR). Please see the information above on how to activate and deactivate the collection of non-mandatory data.


In addition, we further process your data listed above for the purpose of legitimate interests of our company or on the basis of legitimate interests of third parties (Art 6 para 1 lit f GDPR), namely:

  • for the purpose of asserting and defending any legal claims,
  • to prevent cases of abuse and to block user accounts that violate the terms of use of the KTMconnect, Ride Husqvarna and GasGas Mobility Service, and
  • for anonymizing data collected in the KTM connect App and any additional Feature in the App that you might be using so that this anonymized data can be used by us and third parties (e.g. other PIERER Industrie group companies, suppliers, research institutions) for statistical evaluations to better understand how customers use our motorcycles, market research purposes and the improvement of our products. Once the data is anonymised it is no longer considered personal data relating to you.

As part of the required balancing of interests, we have weighed up your interest in confidentiality against our interests in providing the Digital Property. Your interest in confidentiality recedes. Otherwise, we would not be able to provide you with the Digital Property.

 

2.11 COOKIES

Cookies may be used on certain Digital Properties. A cookie is a small data record that can be stored on your hard disk. This data record is generated by the web server with which you have established a connection through your device, and is then sent to you. The cookie enables you to be recognized when visiting the Digital Property without having to enter data again that you had previously entered. The default setting of most browsers is to automatically accept cookies. You can, however, reset your device to decline such cookies or to have them fully displayed including the necessary requirements for consent. You can also delete cookies from your system at any time. Find out how to do this here: aboutcookies.org


The processing of data through the use of absolutely necessary cookies is based on a legitimate interest according to Art. 6 para 1 lit f GDPR in the technically flawless provision of our services.


The processing of personal data through the use of other cookies is based on consent in accordance with Art. 6 para 1 lit a GDPR. Consent can be revoked at any time for the future. If such cookies are used for analysis and optimization purposes, we will inform you separately in this privacy policy and obtain consent in accordance with Art. 6 para 1 lit a GDPR.


To the extent that the collection and storage of data with cookies is lawful, this occurs exclusively in an anonymous form, so that it is not possible to draw any conclusion about you as a natural person.


You can change the settings of your set cookies at any time here:

The cookies below are currently used on Digital Properties for the following purposes:


A cookie is a small data package (text file) that your device stores on the instruction of a visited Digital Property in order to "remember" information about you, such as your language settings or login information. These cookies are set by us and are called first-party cookies. We also use third-party cookies that originate from a domain other than that of the Digital Property you are visiting. We use these cookies to support our advertising and marketing activities. In particular, we use cookies and other tracking technologies for the following purposes:

2. Hosting and Content Delivery Networks (CDN)

External hosting

This website is hosted by an external service provider (hoster). The personal data collected on this website is stored on the hoster's servers. This may include, but is not limited to, IP addresses, contact requests, meta and communication data, contract data, contact details, names, website accesses and other data generated by a website.

The use of the hoster is for the purpose of fulfilling the contract with our potential and existing customers (Art. 6 (1) (b) of the GDPR) and in the interest of ensuring secure, fast and efficient provision of our online offering by a professional provider (Art. 6 (1) (f) of the GDPR).

Our hoster will only process your data to the extent necessary to fulfill its performance obligations and will follow our instructions in relation to such data.

Conclusion of a contract for order processing

In order to ensure data processing that complies with the regulations on data protection, we have concluded a contract for order processing with our hoster.

 

3. General notes and compulsory information

Data protection

The operators of these sites take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the legal data protection regulations and this privacy policy.

When you use this website, various personal data are collected. Personal data are data that can be used to identify you personally. This privacy policy explains what data we collect and what we use it for. It also explains how this is done and for what purpose.

We would like to point out that data transmission on the internet (e.g. when communicating by e-mail) can have security loopholes. It is not possible to completely protect the data from being accessed by third parties.

Note on the responsible body

The body responsible for data processing on this website is:

PIERER Mobility AG
Edisonstraße 1
4600 Wels
E-mail: privacy@pierermobility.com

A responsible body is the natural or legal person who, alone or jointly with others, decides on the purposes and means of processing personal data (e.g. names, e-mail addresses, etc.).

Revocation of your consent to data processing

Many data processing operations are only possible with your express consent. You can revoke consent you have already given at any time. To do this, an informal notification to us by e-mail is sufficient. The legality of the data processing that took place up until the revocation remains unaffected by the revocation.

Right to object to data collection in specific cases and to direct advertising (Art. 21 of the GDPR)

IF THE DATA PROCESSING IS CARRIED OUT ON THE BASIS OF ART. 6  (1)  (E) OR (F) OF THE GDPR, YOU HAVE THE RIGHT TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA AT ANY TIME FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE RESPECTIVE LEGAL BASIS ON WHICH PROCESSING IS BASED CAN BE FOUND IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR RELEVANT PERSONAL DATA UNLESS WE CAN PROVE THAT THERE ARE COMPELLING REASONS FOR PROCESSING WHICH ARE WORTHY OF PROTECTION AND WHICH OUTWEIGH YOUR INTERESTS, RIGHTS AND FREEDOMS, OR UNLESS THE PROCESSING SERVES TO ASSERT, EXERCISE OR DEFEND LEGAL CLAIMS (OBJECTION ACCORDING TO ART. 21 (1) OF THE GDPR).

IF YOUR PERSONAL DATA ARE PROCESSED FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING, WHICH INCLUDES PROFILING TO THE EXTENT THAT IT IS RELATED TO SUCH DIRECT MARKETING. IF YOU OBJECT, YOUR PERSONAL DATA WILL THEN NO LONGER BE USED FOR THE PURPOSE OF DIRECT MARKETING (OBJECTION ACCORDING TO ART. 21 (2) OF THE GDPR).

Right to lodge a complaint with the competent supervisory authority

In the event of infringements of the GDPR, every data subject has a right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, place of work or place of the alleged infringement. The right to lodge a complaint is without prejudice to any other administrative or judicial remedies.

Right to data portability

You have the right to have data, which we process automatically on the basis of your consent or in fulfilling a contract, handed over to you or to a third party in a common, machine-readable format. If you request that the data be transferred directly to another controller, this will only take place to the extent that it is technically feasible.

SSL or TLS encryption

This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or requests that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.

If the SSL or TLS encryption is activated, the data that you transmit to us cannot be read by third parties.

Information, erasure and rectification

Within the framework of the applicable legal provisions, you have the right to obtain information free of charge at any time about your stored personal data, its origin and recipients and the purpose of the data processing and, if applicable, a right to rectification or erasure of this data. For this purpose, as well as for any further questions on the subject of personal data, you can contact us at any time at the address specified in the imprint.

Right to restriction of processing

You have the right to request the restriction of the processing of your personal data. To do this, you can contact us at any time at the address specified in the imprint. The right to restriction of processing exists in the following cases:

  • If you contest the accuracy of your personal data stored with us, we usually need time to verify this. For the duration of the verification process, you have the right to request the restriction of the processing of your personal data.
  • If the processing of your personal data is/has been unlawful, you may request that we restrict the processing instead of erasing the data.
  • If we no longer need your personal data, but you do need it to exercise, defend or establish legal claims, you have the right to request the restriction of the processing of your personal data instead of erasing it.
  • If you have lodged an objection under Art. 21 (1) of the GDPR, your interests must be weighed up against our interests. Until it has been established whose interests are overriding, you have the right to request the restriction of the processing of your personal data.

If you have restricted the processing of your personal data, such data may, with the exception of storage, only be processed with your consent or for the purpose of establishing, exercising or defending legal claims or for the protection of the rights of another natural or legal person or for reasons of an important public interest of the European Union or a Member State.

Objection to advertising e-mails

We hereby object to the use of contact details published within the scope of the imprint obligation to send advertising and information materials not expressly requested. The operators of the websites explicitly reserve the right to take legal action in the event of unsolicited sending of advertising information, such as through spam e-mails.

Links to external websites

There may be hyperlinks on our web page leading to external websites that do not belong to the HUSQVARNA E-BICYCLES organization. Should you visit such websites, HUSQVARNA E-BICYCLES can assume no responsibility for the trustworthy handling of your data. The transmission of your data from the Internet occurs in part unencrypted. Consequently, unauthorized access by third parties cannot be entirely excluded.

HUSQVARNA E-BICYCLES's commitment to protecting the privacy of children

The protection of children's data is important to us. For this reason, we do not collect or maintain any data of children who are, to our knowledge, under 14 years of age without first obtaining the verifiable consent of the parents or guardian with parental authority. In addition, we require only so much personal information from children as is absolutely necessary for their participation in activities.

Modifications to this privacy policy

Due to the fast development of the internet and the legal situation, it may be necessary to make occasional changes to our privacy policy. Please therefore always note the current version in each case.

Acceptance of this privacy policy

By using of this privacy policy, visitors declare that they have read and understood it, and that they accept its exclusive validity. Acceptance of this privacy policy does not replace explicit consent to data processing.

 

4. Data collection on this website

Cookies

Our websites use so-called "cookies". Cookies are small text files and do not cause any damage to your end device. They are stored on your end device either temporarily for the duration of a session (session cookies) or permanently (permanent cookies). Session cookies are automatically deleted at the end of your visit. Permanent cookies remain stored on your end device until you delete them yourself or until they are automatically deleted by your web browser.

In some cases, cookies from third-party companies may also be stored on your end device when you enter our site (third-party cookies). These enable us or you to use certain services of the third-party company (e.g. cookies for the processing of payment services).

Cookies have various functions. Many cookies are technically required because certain website functions would not work without them (e.g. the shopping basket function or the display of videos). Other cookies are used to evaluate user behavior or display advertising.

Cookies that are required to carry out the electronic communication process (required cookies) or to provide certain functions that you have requested (functional cookies, e.g. for the shopping basket function) or to optimize the website (e.g. cookies to measure the web audience) are stored on the basis of Art. 6 (1) (f) of the GDPR, unless another legal basis is specified. The website operator has a legitimate interest in the storage of cookies for the technically error-free and optimized provision of its services. If consent to the storage of cookies has been requested, the storage of the cookies in question will be based exclusively on this consent (Art. 6 (1) (a) of the GDPR); the consent may be revoked at any time.

You can set your browser to inform you when cookies are set and to allow cookies only in individual cases, to exclude the acceptance of cookies for specific cases or in general, and to activate the automatic deletion of cookies when the browser is closed. If you deactivate cookies, the functionality of this website may be limited.

If cookies are used from third-party companies or for analysis purposes, we will inform you separately about this within the scope of this privacy policy and, if necessary, request your consent.

Server log files

The provider of the websites automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

  • Browser type and browser version
  • Operating system used
  • Referrer URL
  • Host name of the accessing computer
  • Time of the server request
  • IP address

This data is not merged with other data sources.

The collection of this data is based on Art. 6 (1) (f) of the GDPR. The website operator has a legitimate interest in the technically error-free display and optimization of its website - the server log files must be recorded for this purpose.

Contact form

If you send us requests via the contact form, your details from the request form, including the contact details that you provide there, will be stored by us for the purpose of processing the request and in the event that any follow-up questions should arise. We will not pass on this data without your consent.

This data is processed on the basis of Art. 6 (1) (b) of the GDPR, to the extent that your request is related to the fulfillment of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of the requests addressed to us (Art. 6 (1) (f) of the GDPR) or on your consent (Art. 6 (1) (a) of the GDPR), provided that this was requested.

The data which you enter in the contact form will remain with us until you request us to erase it, revoke your consent to its storage or the purpose for which it was stored ceases to apply (e.g. after your request has been processed). Mandatory legal provisions - in particular retention periods - remain unaffected.

Request by e-mail, phone or fax

If you contact us by e-mail, phone or fax, your request including all personal data (name, request) arising from this will be stored and processed by us for the purpose of processing your request. We will not pass on this data without your consent.

This data is processed on the basis of Art. 6 (1) (b) of the GDPR, to the extent that your request is related to the fulfillment of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of the requests addressed to us (Art. 6 (1) (f) of the GDPR) or on your consent (Art. 6 (1) (a) of the GDPR), provided that this was requested.

The data which you send us via contact requests will remain with us until you request us to erase it, revoke your consent to its storage or the purpose for which it was stored ceases to apply (e.g. after your request has been processed). Mandatory legal provisions - in particular statutory retention periods - remain unaffected.

Registration on this website

You can register on this website to use additional features on the site. We use the data entered for this purpose only for the purpose of utilizing the respective offer or service for which you have registered. The mandatory data requested during registration must be provided in full. Otherwise we will refuse registration.

For important changes, such as changes to the scope of the offer or technically necessary changes, we will use the e-mail address provided during registration to inform you in this way.

The data entered during registration is processed for the purpose of implementing the user relationship established by the registration and, if applicable, for the initiation of further contracts (Art. 6 (1) (b) of the GDPR).

The data entered during registration is stored by us for as long as you are registered on this website and is then deleted. Statutory retention periods remain unaffected.

 

5. Analysis tools and advertising

Google Analytics

This website uses functions of the web analysis service Google Analytics. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics uses so-called "cookies". These are text files which are stored on your computer and which enable an analysis of your use of the website. The information generated by the cookie about your use of this website is generally transmitted to a Google server in the USA and stored there.

The storage of Google Analytics cookies and the use of this analysis tool are based on Art. 6 (1) (f) of the GDPR. The website operator has a legitimate interest in the analysis of user behavior in order to optimize both its website and its advertising. If corresponding consent has been requested (e.g. consent to the storage of cookies), processing will be carried out exclusively on the basis of Art. 6 (1) (a) of the GDPR; the consent may be revoked at any time.

IP anonymization

We have activated the IP anonymization feature on this website. As a result, your IP address is shortened by Google within Member States of the European Union or in other signatory states to the Agreement on the European Economic Area before it is transmitted to the USA. Only in exceptional cases is the full IP address transferred to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to analyze your usage of the website, to create reports on website activities and to provide additional services related to website usage and internet usage to the website operator. The IP address transmitted from your browser as part of Google Analytics is not merged with other data from Google.

Browser plugin

You can prevent the storage of cookies by selecting the corresponding setting in your browser software; however, we must point out that, if you do this, you may not be able to use all the functions of this website to their full extent. In addition, you can prevent the collection of the data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en.

Objection to data collection

You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set to prevent the collection of your data during future visits to this website: Disable Google Analytics.

You can find more information about how Google Analytics handles user data in Google's privacy policy: https://support.google.com/analytics/answer/6004245?hl=en

Order processing

We have concluded a contract with Google for order processing and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Demographic characteristics in Google Analytics

This website uses the "demographic characteristics" function of Google Analytics. This enables us to generate reports that contain information about the age, gender and interests of the website visitors. This data comes from interest-based advertising by Google as well as from visitor data from third parties. This data cannot be assigned to a specific person. You can disable this function at any time via the ad settings in your Google Account or generally prohibit the collection of your data by Google Analytics in the manner described under "Objection to data collection".

Google Analytics Remarketing

This website uses the functions of Google Analytics Remarketing in conjunction with the cross-device functions of Google Ads and Google DoubleClick. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

This function allows the advertising audiences created with Google Analytics Remarketing to be linked to the cross-device functions of Google Ads and Google DoubleClick. In this way, interest-based, personalized advertising messages that have been customized for you on one device (e.g. cell phone) based on your past usage and browsing habits can also be displayed on one of your other devices (e.g. tablet or PC).

If you have given your consent, Google will link your web and app browsing history to your Google Account for this purpose. In this way, the same personalized advertising messages can be delivered on any device on which you are signed in with your Google Account.

To support this feature, Google Analytics collects Google-authenticated user IDs that are temporarily linked to our Google Analytics data in order to define and create target audiences for cross-device advertising.

You can opt out of cross-device remarketing/targeting permanently by turning off personalized advertising; follow this link to do this: https://www.google.com/settings/ads/onweb/.

The summary of the data collected in your Google Account is based solely on your consent, which you can give to Google or withdraw from Google (Art. 6 (1) (a) of the GDPR). For data collection operations that are not merged in your Google Account (e.g. because you do not have a Google Account or because you have objected to the merging), the collection of the data is based on Article 6 (1) (f) of the GDPR. The legitimate interest arises from the fact that the website operator has an interest in the anonymized analysis of website visitors for advertising purposes.

Further information and the data protection regulations can be found in Google's Privacy Policy at: https://policies.google.com/technologies/ads?hl=en.

Google Ads and Google conversion tracking

This website uses Google Ads. Google Ads is an online advertising program of Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

As part of Google Ads, we use what is known as conversion tracking. When you click on an ad placed by Google, a cookie is set for conversion tracking. Cookies are small text files that the internet browser stores on the user's computer. These cookies expire after 30 days and are not used to personally identify users. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user has clicked on the advertisement and been redirected to this page.

Each Google Ads customer receives a different cookie. The cookies cannot be tracked via the websites of Google Ads customers. The information collected through the conversion cookie is used to compile conversion statistics for Google Ads customers who have opted in to conversion tracking. Customers are told the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that can be used to identify users personally. If you do not wish to participate in tracking, you can opt out of this use by simply disabling the Google conversion tracking cookie on your web browser under User Preferences. You will then not be included in the conversion tracking statistics.

The storage of “conversion cookies” and the use of this tracking tool are based on Art. 6 (1) (f) of the GDPR. The website operator has a legitimate interest in the analysis of user behavior in order to optimize both its website and its advertising. If corresponding consent has been requested (e.g. consent to the storage of cookies), processing will be carried out exclusively on the basis of Art. 6 (1) (a) of the GDPR; the consent may be revoked at any time.

For more information about Google Ads and Google conversion tracking, please see the Google Privacy Policy: https://policies.google.com/privacy?hl=en.

You can set your browser to inform you when cookies are set and to allow cookies only in individual cases, to exclude the acceptance of cookies for specific cases or in general, and to activate the automatic deletion of cookies when the browser is closed. If you deactivate cookies, the functionality of this website may be limited.

Facebook pixel

This website uses Facebook’s visitor action pixel to measure conversion. This service is provided by Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the data collected is also transferred to the USA and other third countries.

This allows the behavior of site visitors to be tracked after they have been redirected to the provider's website by clicking on a Facebook ad. This allows the effectiveness of Facebook ads to be evaluated for statistical and market research purposes and future advertising campaigns to be optimized.

The collected data is anonymous for us as the operator of this website, we cannot draw any conclusions about the identity of the users. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook Data Use Policy. This means that Facebook can allow ads to be placed on pages within Facebook and outside of Facebook. This use of the data cannot be influenced by us as a site operator.

The use of Facebook pixel is based on Art. 6 (1) (f) of the GDPR. The website operator has a legitimate interest in effective advertising measures, including social media. If corresponding consent has been requested (e.g. consent to the storage of cookies), processing will be carried out exclusively on the basis of Art. 6 (1) (a) of the GDPR; the consent may be revoked at any time.

In the Facebook Privacy Policy you will find further information on how to protect your privacy: https://en-us.facebook.com/about/privacy/

You can also disable the remarketing feature “Custom Audiences" in the Advertising Settings section under https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. You need to be logged in to Facebook to do this.

If you do not have a Facebook account, you can deactivate usage-based advertising from Facebook on the website of the European Interactive Digital Advertising Alliance: https://www.youronlinechoices.com/uk/your-ad-choices

 

6. Newsletter

Newsletter data

If you would like to receive the newsletter offered on the website, we require an e-mail address from you as well as information that allows us to verify that you are the owner of the specified e-mail address and that you agree to receive the newsletter. Further data is not collected or only collected on a voluntary basis. We use this data exclusively for sending the requested information and do not pass it on to third parties.

The data entered in the newsletter registration form is processed exclusively on the basis of your consent (Art. 6 (1) (a) of the GDPR). You can revoke your consent to the storage of your data, your email address and its use for sending the newsletter at any time, for example, by clicking the "Unsubscribe" link in the newsletter. The legality of the data processing operations that have already taken place remains unaffected by the revocation.

The data you provide us with for the purpose of subscribing to the newsletter will be stored by us or the newsletter service provider until you unsubscribe from the newsletter and will be deleted from the newsletter distribution list after you unsubscribe. Data that has been stored for other purposes remains unaffected.

After you have been removed from the newsletter distribution list, your e-mail address may be stored by us or the newsletter service provider in a blacklist to prevent future mailings. The data from the blacklist will only be used for this purpose and will not be merged with other data. This serves both your interest and our interest in complying with the legal requirements when distributing newsletters (legitimate interest within the meaning of Art. 6 (1) (f) of the GDPR). The storage in the blacklist is not limited in time. You can object to the storage if your interests override our legitimate interest.

 

7. Plugins and tools

YouTube with enhanced privacy

This website integrates videos from YouTube. The operator of the sites is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

We use YouTube in enhanced privacy mode. According to YouTube, this mode has the effect that YouTube does not store any information about visitors to this website before they watch the video. However, the enhanced privacy mode does not necessarily exclude the transfer of data to YouTube partners. Thus YouTube - regardless of whether you are watching a video - establishes a connection to the Google DoubleClick network.

As soon as you start a YouTube video on this website, a connection to the YouTube servers is established. This will tell the YouTube server which of our pages you have visited. If you are logged in to your YouTube account, you allow YouTube to associate your browsing habits directly with your personal profile. You can prevent this by logging out of your YouTube account.

Furthermore, YouTube can store various cookies on your end device after a video has started. These cookies allow YouTube to obtain information about visitors to this website. This information is used, among other things, to gather video statistics, improve the user experience and prevent fraud. The cookies remain on your end device until you delete them.

If necessary, further data processing operations may be triggered after the start of a YouTube video, over which we have no influence.

YouTube is used in the interest of enhancing the presentation of our online offers. This constitutes a legitimate interest within the meaning of Art. 6 (1) (f) of the GDPR. If corresponding consent has been requested, processing will be carried out exclusively on the basis of Art. 6 (1) (a) of the GDPR; the consent may be revoked at any time.

For more information about YouTube's privacy policy, please view the privacy policy at: https://policies.google.com/privacy?hl=en.

Google Maps

This site uses the Google Maps map service via an API. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

To use the functions of Google Maps, it is necessary to store your IP address. This information is usually transferred to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer.

The use of Google Maps is in the interest of enhancing the presentation of our online offers and to make it easy to find the places we have indicated on the website. This constitutes a legitimate interest within the meaning of Art. 6 (1) (f) of the GDPR. If corresponding consent has been requested, processing will be carried out exclusively on the basis of Art. 6 (1) (a) of the GDPR; the consent may be revoked at any time.

You can find more information about how user data is handled in Google's privacy policy: https://policies.google.com/privacy?hl=en.

Google reCAPTCHA

We use "Google reCAPTCHA" (hereinafter "reCAPTCHA") on this website. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

The purpose of reCAPTCHA is to check whether the data is entered on this website (e.g. in a contact form) by a human being or by an automated program. To do this, reCAPTCHA analyses the behavior of the website visitor on the basis of various characteristics. This analysis starts automatically as soon as the website visitor enters the website. For analysis purposes, reCAPTCHA evaluates various information (e.g. IP address, time spent on the website or mouse movements made by the user). The data collected during the analysis is forwarded to Google.

The reCAPTCHA analyses run completely in the background. Website visitors are not made aware that an analysis is taking place.

The storage and analysis of the data is based on Art. 6 (1) (f) of the GDPR. The website operator has a legitimate interest in protecting its websites from abusive automated spying and from SPAM. If corresponding consent has been requested (e.g. consent to the storage of cookies), processing will be carried out exclusively on the basis of Art. 6 (1) (a) of the GDPR; the consent may be revoked at any time.

For more information about Google reCAPTCHA, please refer to the Google Privacy Policy and the Google Terms of Use at the following links: https://policies.google.com/privacy?hl=en und https://policies.google.com/terms?hl=en.

 

8. eCommerce and payment providers

Processing of data (customer and contract data)

We collect, process and use personal data only to the extent that it is necessary for the establishment, content design or modification of the legal relationship (inventory data). This is done on the basis of Art. 6 (1) (b) of the GDPR, which permits the processing of data for the fulfillment of a contract or pre-contractual measures. We collect, process and use personal data about the use of this website (usage data) only to the extent that this is necessary to enable or charge the user to use the service.

The collected customer data will be deleted after completion of the order or termination of the business relationship. Statutory retention periods remain unaffected.

 

9. Contact

If you have any questions that are not answered by this privacy policy, or if you require more detailed information on a particular point, please feel free to write to HUSQVARNA E-BICYCLES at any time at the following address:

Pierer Industrie AG
Edisonstraße 1
4600 Wels

Registered company FN 290677 t, Wels regional court
VAT ID NO.: ATU 63 26 21 05

Toll free number: +1 888-672-1884
E-mail: ccpa@piererebikes.com

This policy was last updated in June 2021.